MarketingPosted 20 hours ago
Recruitment Marketing: Funnels, Sourcing, Conversion [EN]
recruitment marketing | talent acquisition | sourcing | candidate experience | employer branding | recruiting funnel
5.0 / 5.0
6 ratings
20h 32m 14s
On-demand
English
Audio
PapaHR ★ 160K students: Courses in Human Resources, HR, SHRM, AI Talent Analytics, HRMS, HRIS, CIPD, Claude, HRCI, PHR, Rewards
Instructor
100% OFF- 20h 32m 14s on-demand video
- Certificate of Completion
- Mobile, TV & Desktop Access
- Full Lifetime Access
What you'll learn
Audit a hiring funnel and name the stage where it actually leaks
Write job adverts and outreach that raise response rate rather than volume
Run paid campaigns, SEO and content aimed at candidates instead of customers
Build a referral programme and a talent community that keeps producing
Use Boolean and X-ray search to find people who are not applying
Automate scraping, parsing and outreach sequences without writing code
Apply AIDA, SPIN, FAB and BANT to a candidate conversation
Analyse the funnel properly: conversion, cost, source quality, forecasting
Learn alongside Mike's 1.6 million students from 185 countries
Get the author's experience from Preply, Wargaming, iDeals and Alfa-Bank
Course Description
recruitment marketing | talent acquisition | sourcing | candidate experience | employer branding | recruiting funnel
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