Complete Mobile App Marketing for Beginners: 7 Courses in 1
In App markerking, push notification marketing, paid marketing, email marketing, App store optimization (ASO) and more.
What you’ll learn
-
Will learn how to create mobile app user base spending with very little money -
Will learn how to create virality in mobile app -
Will learn how to optimize app to make search engine friendly -
Will learn how to use Facebook, Twitter, YouTube for App marketing purpose -
Will learn how to generate huge audience thorugh effective email marketing -
Will learn how effectively use push notification for app engagement
Requirements
- No prerequisites for this course
Description
Mobile app marketing is quite important to get a huge user base and to get ultimate revenue from a mobile app.
This course organized as
In App Marketing (Low cost but very effective)
- Build virality into your app
- How virality in mobile app works?
- Best practices of virality
- More Apps
- Update = $$
- In App graphical banner Ad (cross promotional)
Push Notification (Army for better app marketing)
- Why you should care about push notification?
- What is push notification?
- Push notification best practices
- Analysis of a push message
- Advantage of push notification over SMS
- SMS vs. Email vs. Push Notification
ASO Basics
- Base components of ASO
- Importance of ASO | Why we should learn ASO
- ASO Principles
ASO Keyword Research Process
- The whole ASO Keyword research process in 10 steps
- Utilize long tail keyword
- Practical example of ASO tools for Keyword Research like Appannie, SensorTower
- Practical case study ASO in Apps & Games
Practical ASO Implementation along with cool tricks in
- App Title
- Keyword Field
- App Description
- App Short Description
- App Icon
- App Screen Shots
- App Localization
- App Preview Video
- Review & Rating
Difference factor regarding ASO in Market Places
- Google Play Store vs. Apple App Store
Email marketing (For better app engagement)
- Why email marketing needed to get more downloads?
- Add an email subscription form to your app
- Create mobile friendly email content
- Video content in email performs far better result
Paid Marketing
- Before paid marketing, ensure these points
- Get positive reviews from high traffic websites
- Know type of ads for mobile apps
- Know marketing terms for mobile advertisers
- Know which advertiser suits best for your app/game
Social Network Marketing
- Why Facebook for mobile app marketing
- Facebook ads statistics
- Focus on business goal + reflect
- Facebook Ad analysis for mobile targeted user base
- Analysis on install ads: perfect choice for mobile apps
- Facebook contest: Effective marketing approach for mobile apps
- Why Twitter for mobile marketing
- YouTube marketing
Who this course is for:
- Mobile App Marketers
- Entrepreneurs
- Mobile App Business Owners
